Marketing coordinator (medior/senior) with growth ambitions

Marketing Coordinator (medior/senior) with growth ambitions

Join TRAVIS

Full-time · Tilburg (HQ)

About you
Do you have +3 years of experience in multiple areas of marketing? Are you looking to further develop yourself as a medior, transition toward senior or potentially a teamlead role? Not afraid to work on both strategic and operational tasks? And do you naturally combine a project-oriented mindset with an entrepreneurial and creative one? Look no further. This is the step that accelerates your career.

About TRAVIS

TRAVIS is a fast-growing scale-up in the logistics industry, helping transport companies easily find, book, and pay for truck services across Europe. Today, TRAVIS is the market leader in connecting fleets with services such as secure truck parking, truck wash, repair, and charging through one connected platform.

With more than +60 colleagues, over 20 nationalities and operations in more than 25 countries, TRAVIS combines an international mindset with a strong entrepreneurial culture. We believe work should be more than just a 9-to-5 job. Team events, company gatherings, and an open, energetic culture are a big part of everyday life at TRAVIS.

Learn more about us and our story: https://www.yourtravis.com/about-us/

About the marketing team

Our marketing team is responsible for both strategic and operational marketing activities across more than 25 countries. We support a wide range of services and work closely with multiple departments to develop campaigns, content, product communication and growth initiatives for both customers and service partners.

As the company continues to grow, the team is evolving into specialized focus areas such as content, online marketing, product marketing, events and strategic partnerships. Content, employer branding and partially product & strategic partner marketing are currently covered. Collaboration, ownership, and initiative play an important role within the team, giving members the opportunity to shape projects, improve processes and contribute directly to the future growth of TRAVIS.

About the role
Depending on your experience (min. 3 years) and ambitions, responsibilities (can) include multiple aspects of below. Some are set for this role, others are optional:

Fixed responsibilities

Shaping vision & goals: depending on your seniority and experiences, you work with and assist our head of sales & marketing in creating visions, goals and KPIs for the team.
Day-to-day operations: you are in the lead for execution of your domains and potentially those of junior marketeers in the team too.
Coaching & guidance: you have or want to develop situational leadership skills to mentor and guide junior marketeers in their day-to-day work.
Brand positioning: you work together with our content marketeer to draft and execute strategies to optimize TRAVIS’ perception to customers, partners, strategic partners and (future) employees. We aim to increase the scale, resources and maturity with which we approach this. This can range from visuals and videos to participating in events and webinars. Key here will also be to collaborate with other companies in our ecosysteem to boost synergies.
Website management & development: you further tailor and optimize our online presence for our 3 target audiences: transport companies, drivers and service partners.
Go to market strategies & launches: you draft strategies and execute communication for both internal and external launches. These can range from commercial and product launches to country expansions and strategic collaborations with 3rd parties.
Cross-product segment building and up/cross-sell: we have many target groups and thousands of users on both customer and partner side. We want to further enrich, qualify and segment them for better onboardings, increased up/cross-sell and user experience. This can happen via platform pop-ups, emails, Hubspot queries and many more.
Product marketing: you work with our content marketeer to increase product adoption, conversion rates and actively identify smart hacks with/for our product solutions across different revenue channels, target audiences and/or countries.
Tangible insights: together with our data and commercial teams, you prepare the right insights into our commercial channels in Analytics and Hubspot to measure & optimize CAC and other metrics that matter.
Lead generation: you work with our commercial teams to increase our visibility on- and offline to increase lead generation and qualification for different markets in close collaboration with the people responsible for these markets.
Cross-platform multilingualism: you coordinate the process of translations that happen continuously across our product and platforms. We have smart tools & language owners that execute on this. Your role is to make sure deadlines are met and quality is at set expectations.
Coordination of point of sales material distribution: you coordinate and further optimize the process of design, production & shipment of materials to (mainly) service partners.

Optional responsibilities

Event marketing: you are in the lead when it comes to organizing our presence at fairs and industry events. This includes the project management, budget allocation and arranging on-site requirements. You do not have to "create" yourself, but rather oversee the whole project.
CRM Marketing: you standardize and optimize the way our teams work with and leverage Hubspot. This is considered a plus.
Strategic partner collaborations: you draft and execute strategies with and for strategic industry partners we work with such as fuelcards, transport management systems, equipment manufacturers, visibility tools and others.
Online marketing: you maintain and optimize ads spent together with our content marketeer

About the soft and hard skills we are looking for

Language skills: fluent in English. Other language skills are a plus.
Experience: 3+ years and hands-on working experience in several marketing disciplines.
Seniority: beyond executing your own work flawlessly, you identify and propose how to do things smarter, cheaper or faster: doing things at scale.
Way of working: you work in a structured manner so that you can oversee progress, report back to management and mentor more junior team members where needed.
Interpersonal skills and situational awareness; this should come natural to you and we love to see this both externally towards partners as well as internally with colleagues.
Go-to-market strategies & launches: having some experience in opening markets, industries and/or executing bigger launches will be vital in this job.
Solution-oriented: regardless of working with internal or external stakeholders, you look at what you and we can do rather than what we cannot do.

About your growth path

We do not expect you to know everything but we are looking for someone that wants to know everything. The more you put in, the more we give back. There is a lot of space for personal development within TRAVIS and our management team actively supports your growth.
Your experience level, personality type and ambitions determine your growth. Twice a year we check in on your progress and make sure we have tangible projects, tasks and interactions in the company to evaluate your growth and mentor you along the way. On a (by)weekly level, you sit down with our head of sales & marketing to discuss KPI and personal progress.

What does TRAVIS offer?🚀

60+ enthusiastic colleagues from different countries, all based in Tilburg and eager to meet you.

Work in an internationally oriented, fast-growing, high-tech company.

Autonomy: Take charge of your own success at TRAVIS.

Growth opportunities in a well-funded, internationally expanding tech scale-up.

Development: We support both your professional and personal growth. Each role has clearly defined maturity levels, with 1-on-1s, biannual personal development cycles, and tailored training programs to help colleagues progress.

Team: A close-knit, diverse team of six with four different nationalities. While we are all highly results-driven, we prioritize helping each other succeed.

Onboarding: From day one, you’re one of us. We invest in a structured onboarding process with a dedicated buddy and regular check-ins to ensure you have everything you need to succeed.

Fun: We work hard and play hard! Twice a year, we host big celebrations, and every month we organize fun activities like padel, board game nights, or yoga. We also enjoy monthly office drinks and events such as pub quizzes.

Relationships: Many of our colleagues spend time together outside of work, building strong connections. While participation is never expected, our culture fosters a welcoming and social environment.

Innovation: Work on unique products using the latest technologies.

Competitive salary that grows with both the company and your achievements, with clear job descriptions, career levels, and bonus schemes at both individual and team levels.